What is aiDea?

aiDea is TelevisaUnivision's centralized AI creative resource — built to make the impossible timeline possible. Need a single image? Done. Want to bring a still photo to life, build a character from nothing, design a logo, or produce a full commercial? Same team, same ticket. We leverage the best AI models available and a team of AI experts who know how to get the most out of them, so you get real production judgment behind every deliverable — supporting Sales, Creative, News, Radio, Social, and every market across the company, and turning weeks into days without cutting corners on quality. We're not here to replace your local team. We're here to raise your production value, hand you turnarounds that used to be unrealistic, and make the big idea you almost talked yourself out of actually shippable.